Marketing Execution Domain

Connecting businesses and sei-katsu-sha requires both indirect touchpoints, such as advertisements, and direct touchpoints, such as stores and e-commerce websites. Furthermore, these touchpoints need to be integrated and managed via data. We are enhancing our structure in this capacity by assembling a wide range of specialized companies to provide full-funnel marketing solutions, from customer acquisition to managing retention.

Helping clients advance their marketing efforts through
the practice of full-funnel Sei-katsu-sha Data-Driven Marketing

Direct Marketing

Contact Centers

Marketing Systems and Infrastructure Development

Human Resource Services

Store and Space Design

Company Spotlight

Creating New Value and Driving the Market
for Digital Sales Promotion

SP EXPERT’S Inc. is a digital sales promotion solutions company that was launched as an internal project in 2018 and incorporated as a Group company in April 2022.

With the vision of “using sales promotion to provide experiences that move sei-katsu-sha hearts,” the company specializes in online-merge-offline (OMO) sales promotion that integrates expertise in sales promotion, digital technology, and data marketing.

SP EXPERT’S strives to create new value and lead the digital sales promotion market from the perspectives of not only sei-katsu-sha, retailers, and manufacturers, but society as well.