ESG Summary / GRI Content Index
This report presents quantitative environmental, social, and governance (ESG) data for the Hakuhodo DY Group.
Reporting Period : Fiscal 2024 (April 1, 2024 to March 31, 2025)
Unless otherwise noted, all data are as of March 31.
Coverage : The report covers the Hakuhodo DY Group. Details on the specific scope of coverage are noted for each item in accordance with the descriptions below.
Reporting Period : Fiscal 2024 (April 1, 2024 to March 31, 2025)
Unless otherwise noted, all data are as of March 31.
Coverage : The report covers the Hakuhodo DY Group. Details on the specific scope of coverage are noted for each item in accordance with the descriptions below.
CoverageData
| Notation | Coverage | |
|---|---|---|
| Hakuhodo DY Group | Hakuhodo DY Holdings Inc. and its consolidated subsidiaries | |
| Hakuhodo DY Holdings | Hakuhodo DY Holdings Inc. | |
| Hakuhodo and Hakuhodo DY Media Partners | Hakuhodo Inc., Hakuhodo DY Media Partners Inc. | |
| Five major companies in Japan (coverage of environmental data) | Hakuhodo Inc., Daiko Advertising Inc., YOMIKO ADVERTISING INC., Hakuhodo DY Media Partners Inc., HAKUHODO PRODUCT'S INC. | |
| Major operating companies in Japan | Companies covered up to and including fiscal 2021 (six companies) | Hakuhodo Inc., Daiko Advertising Inc., YOMIKO ADVERTISING INC., IREP Co., Ltd., Hakuhodo DY Media Partners Inc., D.A.Consortium Inc. |
| Companies covered in fiscal 2022 and fiscal 2023 (seven companies) / Major operating companies in Japan | Hakuhodo Inc., Daiko Advertising Inc., YOMIKO ADVERTISING INC., IREP Co., Ltd., SoldOut, Inc., Hakuhodo DY Media Partners Inc., D.A.Consortium Inc. | |
| Companies covered in fiscal 2024 (eight companies) | Hakuhodo Inc., Daiko Advertising Inc., YOMIKO ADVERTISING INC., IREP Co., Ltd., SoldOut, Inc., Hakuhodo DY Media Partners Inc., D.A.Consortium Inc., HAKUHODO Technologies Inc. | |
We have received third-party guarantees for certain environmental data up to and including fiscal 2023. For details, please see the following.
GHG emissions (Scope 1, 2, 3) report (fiscal 2023) (in Japanese)
Environmental Data
Water Resources
| Category | Target | Coverage | Unit | Base year (fiscal 2019) | Fiscal 2020 | Fiscal 2021 | Fiscal 2022 | Fiscal 2023 | Fiscal 2024 | Rate of achievement |
|---|---|---|---|---|---|---|---|---|---|---|
| Water usage | ‐ | Hakuhodo Inc. head office (Akasaka Biz Tower) | m3 | ‐ | 280 | 253 | 252 | 237 | 309 | - |
Waste
| Category | Target | Coverage | Unit | Base year (fiscal 2019) | Fiscal 2020 | Fiscal 2021 | Fiscal 2022 | Fiscal 2023 | Fiscal 2024 | Percentage reduction/ recycling rate |
|---|---|---|---|---|---|---|---|---|---|---|
| Amount of waste reduced | Maintain average reduction of 50% or more | Hakuhodo Inc. head office (Akasaka Biz Tower) | Tons | 486 | 262 | 311 | 228 | 290 | 215 | 55.8% reduction |
| Recycling rate | 85% or more | % | 82.2% | 84.8% | 84.6% | 79.0% | 83.5% | 74.7% | 74.7% |
Greenhouse Gases
| Category | Target | Coverage | Unit | Base year (fiscal 2019) | Fiscal 2020 | Fiscal 2021 | Fiscal 2022 | Fiscal 2023 | Fiscal 2024 | Percentage reduction/ rate of introduction |
|---|---|---|---|---|---|---|---|---|---|---|
| Total CO2 emissions | Carbon neutral by fiscal 2050 | Five major companies in Japan (coverage of environmental data) | Tons | 41,237 | 23,480 | 26,992 | 24,706 | 28,563 | 23,789 | 42.3% reduction |
| Scope 1 CO2 emissions※1 | ‐ | Tons | 403 | 325 | 354 | 160 | 355 | 369 | 8.4% reduction | |
| Scope 2 CO2 emissions※1 | ‐ | Tons | 10,771 | 9,109 | 9,252 | 6,799 | 5,794 | 5,515 | 48.8% reduction | |
| Scope 1 and Scope 2 CO2 emissions※1 | Reduction of 50% by fiscal 2030 | Tons | 11,174 | 9,434 | 9,607 | 6,959 | 6,149 | 5,884 | 47.3% reduction | |
| Scope 3 CO2 emissions | Reduction of 30% by fiscal 2030 | Tons | 30,063 | 14,046 | 17,385 | 17,747 | 22,414 | 17,905 | 40.4% reduction | |
| Rate of introduction of renewable energy | 60% by fiscal 2030 100% by fiscal 2050 |
% | 0.0% | 0.0% | 0.0% | 1.8% | 36.5% | 58.8% | 58.8% | |
| Amount of energy conserved | Reduction of 30% | kl | 5,372 | 4,560 | 4,652 | 2,858 | 3,231 | 3,173 | 40.9% reduction |
- ※1 Scope 1 and 2 are calculated on the basis of location.
Employees
| Category | Coverage | Unit | Fiscal 2020 | Fiscal 2021 | Fiscal 2022 | Fiscal 2023 | Fiscal 2024 | |||
|---|---|---|---|---|---|---|---|---|---|---|
| Number of Group employees | Full-time employees | Hakuhodo DY Group | People | 24,775 | 25,522 | 27,936 | 28,894 | 29,386 | ||
| Temporary employees | People | 10,793 | 10,361 | 11,027 | 11,061 | 13,007 | ||||
| Composition of employees ※2 | Number of people | Total | Total | Major operating companies in Japan | People | - | 8,227 | 9,101 | 9,407 | 9,386 |
| Male | People | - | 5,261 | 5,683 | 5,816 | 5,774 | ||||
| Female | People | - | 2,966 | 3,418 | 3,591 | 3,612 | ||||
| Non-Japanese | People | - | - | 175 | 181 | 176 | ||||
| Regular employees | Total | People | - | - | 8,287 | 8,707 | 8,820 | |||
| Male | People | - | - | 5,356 | 5,504 | 5,501 | ||||
| Female | People | - | - | 2,931 | 3,203 | 3,319 | ||||
| Non-Japanese | People | - | - | 156 | 162 | 165 | ||||
| Temporary employees | Total | People | - | - | 768 | 637 | 543 | |||
| Male | People | - | - | 304 | 282 | 263 | ||||
| Female | People | - | - | 464 | 355 | 280 | ||||
| Non-Japanese | People | - | - | 18 | 18 | 11 | ||||
| Part-time | Total | People | - | - | 46 | 63 | 23 | |||
| Male | People | - | - | 23 | 30 | 10 | ||||
| Female | People | - | - | 23 | 33 | 13 | ||||
| Non-Japanese | People | - | - | 1 | 1 | 0 | ||||
| Percentage | Total | Total | % | - | 100.0% | 100.0% | 100.0% | 100.0% | ||
| Male | % | - | 63.9% | 62.4% | 61.8% | 61.5% | ||||
| Female | % | - | 36.1% | 37.6% | 38.2% | 38.5% | ||||
| Non-Japanese | % | - | - | 1.9% | 1.9% | 1.9% | ||||
| Regular employees | Total | % | - | - | 91.1% | 92.6% | 94.0% | |||
| Male | % | - | - | 64.6% | 63.2% | 62.4% | ||||
| Female | % | - | - | 35.4% | 36.8% | 37.6% | ||||
| Non-Japanese | % | - | - | 1.9% | 1.9% | 1.9% | ||||
| Temporary employees | Total | % | - | - | 8.4% | 6.8% | 5.8% | |||
| Male | % | - | - | 39.6% | 44.3% | 48.4% | ||||
| Female | % | - | - | 60.4% | 55.7% | 51.6% | ||||
| Non-Japanese | % | - | - | 2.3% | 2.8% | 2.0% | ||||
| Part-time | Total | % | - | - | 0.5% | 0.7% | 0.2% | |||
| Male | % | - | - | 50.0% | 47.6% | 43.5% | ||||
| Female | % | - | - | 50.0% | 52.4% | 56.5% | ||||
| Non-Japanese | % | - | - | 2.2% | 1.6% | 0.0% | ||||
| Number of employees by age group | Number of people | Total | Total | In fiscal 2021, Hakuhodo and Hakuhodo DY Media Partners From fiscal 2022, major operating companies in Japan |
People | - | 3,712 | 9,101 | 9,407 | 9,386 |
| Male | People | - | 2,587 | 5,683 | 5,816 | 5,774 | ||||
| Female | People | - | 1,125 | 3,418 | 3,591 | 3,612 | ||||
| Under 30 | Total | People | - | 651 | 2,883 | 3,016 | 2,914 | |||
| Male | People | - | 379 | 1,496 | 1,516 | 1,440 | ||||
| Female | People | - | 272 | 1,387 | 1,500 | 1,474 | ||||
| 30~39 | Total | People | - | 1,234 | 2,900 | 3,027 | 3,022 | |||
| Male | People | - | 825 | 1,783 | 1,847 | 1,833 | ||||
| Female | People | - | 409 | 1,117 | 1,180 | 1,189 | ||||
| 40~49 | Total | People | - | 904 | 1,844 | 1,850 | 1,910 | |||
| Male | People | - | 667 | 1,256 | 1,277 | 1,322 | ||||
| Female | People | - | 237 | 588 | 573 | 588 | ||||
| 50~59 | Total | People | - | 797 | 1,242 | 1,290 | 1,310 | |||
| Male | People | - | 604 | 946 | 991 | 988 | ||||
| Female | People | - | 193 | 296 | 299 | 322 | ||||
| 60 or older | Total | People | - | 126 | 232 | 224 | 230 | |||
| Male | People | - | 112 | 202 | 185 | 191 | ||||
| Female | People | - | 14 | 30 | 39 | 39 | ||||
| Percentage | Total | Total | % | - | 100.0% | 100.0% | 100.0% | 100.0% | ||
| Male | % | - | 69.7% | 62.4% | 61.8% | 61.5% | ||||
| Female | % | - | 30.3% | 37.6% | 38.2% | 38.5% | ||||
| Under 30 | Total | % | - | 17.5% | 31.7% | 32.1% | 31.0% | |||
| Male | % | - | 58.2% | 51.9% | 50.3% | 49.4% | ||||
| Female | % | - | 41.8% | 48.1% | 49.7% | 50.6% | ||||
| 30~39 | Total | % | - | 33.2% | 31.9% | 32.2% | 32.2% | |||
| Male | % | - | 66.9% | 61.5% | 61.0% | 60.7% | ||||
| Female | % | - | 33.1% | 38.5% | 39.0% | 39.3% | ||||
| 40~49 | Total | % | - | 24.4% | 20.3% | 19.7% | 20.3% | |||
| Male | % | - | 73.8% | 68.1% | 69.0% | 69.2% | ||||
| Female | % | - | 26.2% | 31.9% | 31.0% | 30.8% | ||||
| 50~59 | Total | % | - | 21.5% | 13.6% | 13.7% | 14.0% | |||
| Male | % | - | 75.8% | 76.2% | 76.8% | 75.4% | ||||
| Female | % | - | 24.2% | 23.8% | 23.2% | 24.6% | ||||
| 60 or older | Total | % | - | 3.4% | 2.5% | 2.4% | 2.5% | |||
| Male | % | - | 88.9% | 87.1% | 82.6% | 83.0% | ||||
| Female | % | - | 11.1% | 12.9% | 17.4% | 17.0% | ||||
| Number of employees by country/ region ※3 | Number of people | Total | Total | For fiscal 2023 and earlier, "Japan" refers to major operating companies in Japan and "overseas" refers to overseas subsidiaries of Hakuhodo. For fiscal 2024, "Japan" refers to major operating companies in Japan and "overseas" refers to overseas subsidiaries of Hakuhodo and the kyu Group (excluding certain companies). |
People | - | - | 14,660 | 15,588 | 17,066 |
| Male | People | - | - | 8,268 | 8,824 | 9,396 | ||||
| Female | People | - | - | 6,392 | 6,764 | 7,655 | ||||
| Other | People | - | - | - | - | 12 | ||||
| No response | People | - | - | - | - | 3 | ||||
| Japan | Total | People | - | - | 9,101 | 9,407 | 9,386 | |||
| Male | People | - | - | 5,683 | 5,816 | 5,774 | ||||
| Female | People | - | - | 3,418 | 3,591 | 3,612 | ||||
| Asia (excluding Japan) | Total | People | - | - | 5,440 | 6,046 | 6,181 | |||
| Male | People | - | - | 2,531 | 2,950 | 2,997 | ||||
| Female | People | - | - | 2,909 | 3,096 | 3,184 | ||||
| Americas | Total | People | - | - | 6 | 7 | 1,124 | |||
| Male | People | - | - | 3 | 1 | 450 | ||||
| Female | People | - | - | 3 | 6 | 659 | ||||
| Other | People | - | - | - | - | 12 | ||||
| No response | People | - | - | - | - | 3 | ||||
| Europe | Total | People | - | - | 90 | 106 | 375 | |||
| Male | People | - | - | 40 | 47 | 175 | ||||
| Female | People | - | - | 50 | 59 | 200 | ||||
| Other | Total | People | - | - | 23 | 22 | 0 | |||
| Male | People | - | - | 11 | 10 | 0 | ||||
| Female | People | - | - | 12 | 12 | 0 | ||||
| Percentage | Total | Total | % | - | - | 100.0% | 100.0% | 100.0% | ||
| Male | % | - | - | 56.4% | 56.6% | 55.1% | ||||
| Female | % | - | - | 43.6% | 43.4% | 44.9% | ||||
| Other | % | - | - | - | - | 0.1% | ||||
| No response | % | - | - | - | - | 0.0% | ||||
| Japan | Total | % | - | - | 62.1% | 60.3% | 55.0% | |||
| Male | % | - | - | 62.4% | 61.8% | 61.5% | ||||
| Female | % | - | - | 37.6% | 38.2% | 38.5% | ||||
| Asia (excluding Japan) | Total | % | - | - | 37.1% | 38.8% | 36.2% | |||
| Male | % | - | - | 46.5% | 48.8% | 48.5% | ||||
| Female | % | - | - | 53.5% | 51.2% | 51.5% | ||||
| Americas | Total | % | - | - | 0.0% | 0.0% | 6.6% | |||
| Male | % | - | - | 50.0% | 14.3% | 40.0% | ||||
| Female | % | - | - | 50.0% | 85.7% | 58.6% | ||||
| Other | % | - | - | - | - | 1.1% | ||||
| No response | % | - | - | - | - | 0.3% | ||||
| Europe | Total | % | - | - | 0.6% | 0.7% | 2.2% | |||
| Male | % | - | - | 44.4% | 44.3% | 46.7% | ||||
| Female | % | - | - | 55.6% | 55.7% | 53.3% | ||||
| Other | Total | % | - | - | 0.2% | 0.1% | 0.0% | |||
| Male | % | - | - | 47.8% | 45.5% | - | ||||
| Female | % | - | - | 52.2% | 54.5% | - | ||||
| Average age ※4 | Hakuhodo Inc. | Total | Individual companies on a standalone basis | Years | - | - | - | 39.0 | 39.0 | |
| Male | Years | - | - | - | 40.3 | 40.4 | ||||
| Female | Years | - | - | - | 35.9 | 35.8 | ||||
| Daiko Advertising Inc. | Total | Years | - | - | - | 39.4 | 40.5 | |||
| Male | Years | - | - | - | 42.4 | 42.9 | ||||
| Female | Years | - | - | - | 36.5 | 36.2 | ||||
| YOMIKO ADVERTISING INC. | Total | Years | - | - | - | 39.0 | 39.0 | |||
| Male | Years | - | - | - | 40.0 | 41.0 | ||||
| Female | Years | - | - | - | 35.0 | 35.0 | ||||
| IREP Co., Ltd. | Total | Years | - | - | - | 30.4 | 31.1 | |||
| Male | Years | - | - | - | 31.3 | 32.0 | ||||
| Female | Years | - | - | - | 29.5 | 30.2 | ||||
| SoldOut, Inc. | Total | Years | - | - | - | 33.2 | 33.3 | |||
| Male | Years | - | - | - | 33.7 | 34.0 | ||||
| Female | Years | - | - | - | 32.3 | 32.3 | ||||
| Hakuhodo DY Media Partners Inc. | Total | Years | - | - | - | 38.7 | 38.7 | |||
| Male | Years | - | - | - | 39.8 | 40.0 | ||||
| Female | Years | - | - | - | 35.6 | 35.3 | ||||
| D.A.Consortium Inc. | Total | Years | - | - | - | 31.5 | 31.9 | |||
| Male | Years | - | - | - | 31.9 | 32.3 | ||||
| Female | Years | - | - | - | 31.1 | 31.6 | ||||
| Hakuhodo Technologies Inc. | Total | Years | - | - | - | - | 35.9 | |||
| Male | Years | - | - | - | - | 36.3 | ||||
| Female | Years | - | - | - | - | 34.2 | ||||
| Average years of services ※5 | Hakuhodo Inc. | Total | Individual companies on a standalone basis | Years | - | - | - | 12.9 | 13.1 | |
| Male | Years | - | - | - | 14.0 | 14.3 | ||||
| Female | Years | - | - | - | 10.1 | 10.1 | ||||
| Daiko Advertising Inc. | Total | Years | - | - | - | 11.5 | 11.8 | |||
| Male | Years | - | - | - | 13.7 | 14.4 | ||||
| Female | Years | - | - | - | 7.1 | 7.2 | ||||
| YOMIKO ADVERTISING INC. | Total | Years | - | - | - | 11.0 | 12.3 | |||
| Male | Years | - | - | - | 12.0 | 13.8 | ||||
| Female | Years | - | - | - | 8.0 | 9.2 | ||||
| IREP Co., Ltd. | Total | Years | - | - | - | 4.1 | 4.7 | |||
| Male | Years | - | - | - | 4.1 | 4.7 | ||||
| Female | Years | - | - | - | 4.2 | 4.8 | ||||
| SoldOut, Inc. | Total | Years | - | - | - | 5.2 | 5.7 | |||
| Male | Years | - | - | - | 5.2 | 5.8 | ||||
| Female | Years | - | - | - | 4.9 | 5.5 | ||||
| Hakuhodo DY Media Partners Inc. | Total | Years | - | - | - | 12.4 | 12.3 | |||
| Male | Years | - | - | - | 13.5 | 13.6 | ||||
| Female | Years | - | - | - | 9.4 | 9.1 | ||||
| D.A.Consortium Inc. | Total | Years | - | - | - | 4.2 | 4.9 | |||
| Male | Years | - | - | - | 4.6 | 5.2 | ||||
| Female | Years | - | - | - | 3.8 | 4.5 | ||||
| Hakuhodo Technologies Inc. | Total | Years | - | - | - | - | 1.2 | |||
| Male | Years | - | - | - | - | 1.2 | ||||
| Female | Years | - | - | - | - | 1.3 | ||||
- ※2 Number of non-Japanese employees excludes Daiko Advertising Inc.
※3 "Overseas" for fiscal 2022 is as of April 1, 2022; for fiscal 2023 is as of November 30, 2023; and for fiscal 2024 is as of December 31, 2024.
※4 Average age of regular employees
※5 Average years of service of regular employees
Diversity
| Category | Coverage | Unit | Fiscal 2020 | Fiscal 2021 | Fiscal 2022 | Fiscal 2023 | Fiscal 2024 | |||
|---|---|---|---|---|---|---|---|---|---|---|
| Gender composition of executives ※6 | Number of people | Total | Total | For fiscal 2023 and earlier, "Japan" refers to major operating companies in Japan and Hakuhodo DY Holdings, and "overseas" refers to overseas subsidiaries of Hakuhodo. For fiscal 2024, "Japan" refers to major operating companies in Japan and Hakuhodo DY Holdings, and "overseas" refers to overseas subsidiaries of Hakuhodo and the kyu Group (excluding certain companies). | People | - | - | 75 | 335 | 463 |
| Male | People | - | - | 72 | 273 | 352 | ||||
| Female | People | - | - | 3 | 62 | 111 | ||||
| Japan | Total | People | - | - | 75 | 155 | 161 | |||
| Male | People | - | - | 72 | 146 | 148 | ||||
| Female | People | - | - | 3 | 9 | 13 | ||||
| Asia (excluding Japan) | Total | People | - | - | - | 165 | 182 | |||
| Male | People | - | - | - | 115 | 132 | ||||
| Female | People | - | - | - | 50 | 50 | ||||
| Americas | Total | People | - | - | - | 2 | 97 | |||
| Male | People | - | - | - | 2 | 56 | ||||
| Female | People | - | - | - | 0 | 41 | ||||
| Europe | Total | People | - | - | - | 11 | 23 | |||
| Male | People | - | - | - | 8 | 16 | ||||
| Female | People | - | - | - | 3 | 7 | ||||
| Other | Total | People | - | - | - | 2 | 0 | |||
| Male | People | - | - | - | 2 | 0 | ||||
| Female | People | - | - | - | 0 | 0 | ||||
| Percentage | Total | Total | % | - | - | 100.0% | 100.0% | 100.0% | ||
| Male | % | - | - | 96.0% | 81.5% | 76.0% | ||||
| Female | % | - | - | 4.0% | 18.5% | 24.0% | ||||
| Japan | Total | % | - | - | 100.0% | 46.3% | 34.8% | |||
| Male | % | - | - | 96.0% | 94.2% | 91.9% | ||||
| Female | % | - | - | 4.0% | 5.8% | 8.1% | ||||
| Asia (excluding Japan) | Total | % | - | - | - | 49.3% | 39.3% | |||
| Male | % | - | - | - | 69.7% | 72.5% | ||||
| Female | % | - | - | - | 30.3% | 27.5% | ||||
| Americas | Total | % | - | - | - | 0.6% | 21.0% | |||
| Male | % | - | - | - | 100.0% | 57.7% | ||||
| Female | % | - | - | - | 0.0% | 42.3% | ||||
| Europe | Total | % | - | - | - | 3.3% | 5.0% | |||
| Male | % | - | - | - | 72.7% | 69.6% | ||||
| Female | % | - | - | - | 27.3% | 30.4% | ||||
| Other | Total | % | - | - | - | 0.6% | 0.0% | |||
| Male | % | - | - | - | 100.0% | - | ||||
| Female | % | - | - | - | 0.0% | - | ||||
| Gender composition of managers ※7 | Number of people | Total | Total | For fiscal 2022, "Japan" refers to major operating companies in Japan. For fiscal 2023, "Japan" refers to major operating companies in Japan and "overseas" refers to overseas subsidiaries of Hakuhodo. For fiscal 2024, "Japan" refers to major operating companies in Japan and "overseas" refers to overseas subsidiaries of Hakuhodo and the kyu Group (excluding certain companies). | People | - | - | 1,356 | 2,633 | 2,691 |
| Male | People | - | - | 1,200 | 1,826 | 1,860 | ||||
| Female | People | - | - | 156 | 807 | 828 | ||||
| Other | People | - | - | - | - | 1 | ||||
| No response | People | - | - | - | - | 2 | ||||
| Japan | Total | People | - | - | 1,356 | 1,461 | 1,483 | |||
| Male | People | - | - | 1,200 | 1,269 | 1,278 | ||||
| Female | People | - | - | 156 | 192 | 205 | ||||
| Asia (excluding Japan) | Total | People | - | - | - | 1,138 | 918 | |||
| Male | People | - | - | - | 540 | 458 | ||||
| Female | People | - | - | - | 598 | 460 | ||||
| Americas | Total | People | - | - | - | 0 | 222 | |||
| Male | People | - | - | - | 0 | 84 | ||||
| Female | People | - | - | - | 0 | 135 | ||||
| Other | People | - | - | - | - | 1 | ||||
| No response | People | - | - | - | - | 2 | ||||
| Europe | Total | People | - | - | - | 30 | 68 | |||
| Male | People | - | - | - | 13 | 40 | ||||
| Female | People | - | - | - | 17 | 28 | ||||
| Other | Total | People | - | - | - | 4 | 0 | |||
| Male | People | - | - | - | 4 | 0 | ||||
| Female | People | - | - | - | 0 | 0 | ||||
| Percentage | Total | Total | % | - | - | 100.0% | 100.0% | 100.0% | ||
| Male | % | - | - | 88.5% | 69.4% | 69.1% | ||||
| Female | % | - | - | 11.5% | 30.6% | 30.8% | ||||
| Other | % | - | - | - | - | 0.0% | ||||
| No response | % | - | - | - | - | 0.1% | ||||
| Japan | Total | % | - | - | 100.0% | 55.5% | 55.1% | |||
| Male | % | - | - | 88.5% | 86.9% | 86.2% | ||||
| Female | % | - | - | 11.5% | 13.1% | 13.8% | ||||
| Asia (excluding Japan) | Total | % | - | - | - | 43.2% | 34.1% | |||
| Male | % | - | - | - | 47.5% | 49.9% | ||||
| Female | % | - | - | - | 52.5% | 50.1% | ||||
| Americas | Total | % | - | - | - | 0.0% | 8.2% | |||
| Male | % | - | - | - | - | 37.8% | ||||
| Female | % | - | - | - | - | 60.8% | ||||
| Other | % | - | - | - | - | 0.5% | ||||
| No response | % | - | - | - | - | 0.9% | ||||
| Europe | Total | % | - | - | - | 1.1% | 2.5% | |||
| Male | % | - | - | - | 43.3% | 58.8% | ||||
| Female | % | - | - | - | 56.7% | 41.2% | ||||
| Other | Total | % | - | - | - | 0.2% | 0.0% | |||
| Male | % | - | - | - | 100.0% | - | ||||
| Female | % | - | - | - | 0.0% | - | ||||
| Gender pay gap ※8 | Hakuhodo Inc. | Total | Individual companies on a standalone basis | % | - | - | 70.1% | 70.0% | 72.7% | |
| Regular employees | % | - | - | 77.4% | 73.6% | 74.4% | ||||
| Temporary and part-time employees | % | - | - | 80.0% | 83.2% | 78.1% | ||||
| Daiko Advertising Inc. | Total | % | - | - | 72.9% | 72.3% | 72.0% | |||
| Regular employees | % | - | - | 75.6% | 72.0% | 71.2% | ||||
| Temporary and part-time employees | % | - | - | 70.2% | 117.9% | 95.4% | ||||
| YOMIKO ADVERTISING INC. | Total | % | - | - | 77.8% | 72.4% | 71.2% | |||
| Regular employees | % | - | - | 82.5% | 74.7% | 73.8% | ||||
| Temporary and part-time employees | % | - | - | 76.7% | 109.0% | 98.6% | ||||
| IREP Co., Ltd. | Total | % | - | - | 74.5% | 73.3% | 74.3% | |||
| Regular employees | % | - | - | 74.1% | 72.9% | 73.7% | ||||
| Temporary and part-time employees | % | - | - | 112.8% | 95.0% | 104.9% | ||||
| SoldOut, Inc. | Total | % | - | - | 73.3% | 72.3% | 71.4% | |||
| Regular employees | % | - | - | 80.7% | 76.0% | 75.9% | ||||
| Temporary and part-time employees | % | - | - | 98.1% | 131.7% | 132.6% | ||||
| Hakuhodo DY Media Partners Inc. | Total | % | - | - | 67.4% | 68.6% | 70.8% | |||
| Regular employees | % | - | - | 77.8% | 75.5% | 75.2% | ||||
| Temporary and part-time employees | % | - | - | 84.0% | 98.5% | 94.5% | ||||
| D.A.Consortium Inc. | Total | % | - | - | 78.0% | 78.2% | 79.7% | |||
| Regular employees | % | - | - | 77.1% | 77.4% | 79.3% | ||||
| Temporary and part-time employees | % | - | - | 133.5% | 82.8% | 82.2% | ||||
| Hakuhodo Technologies Inc. | Total | % | - | - | - | - | 77.6% | |||
| Regular employees | % | - | - | - | - | 78.1% | ||||
| Temporary and part-time employees | % | - | - | - | - | - | ||||
| Non-Japanese employees and mid-career hires in management positions ※9 | Number of people | Total | Total | Major operating companies in Japan | People | - | - | 1,356 | 1,461 | 1,483 |
| Male | People | - | - | 1,200 | 1,269 | 1,278 | ||||
| Female | People | - | - | 156 | 192 | 205 | ||||
| Non-Japanese | People | - | - | 8 | 10 | 10 | ||||
| New-graduate hires | Total | People | - | - | 759 | 842 | 830 | |||
| Male | People | - | - | 676 | 741 | 723 | ||||
| Female | People | - | - | 83 | 101 | 107 | ||||
| Non-Japanese | People | - | - | 3 | 4 | 4 | ||||
| Mid-career hires | Total | People | - | - | 597 | 619 | 653 | |||
| Male | People | - | - | 524 | 528 | 555 | ||||
| Female | People | - | - | 73 | 91 | 98 | ||||
| Non-Japanese | People | - | - | 5 | 6 | 6 | ||||
| Percentage | Total | Total | % | - | - | 100.0% | 100.0% | 100.0% | ||
| Male | % | - | - | 88.5% | 86.9% | 86.2% | ||||
| Female | % | - | - | 11.5% | 13.1% | 13.8% | ||||
| Non-Japanese | % | - | - | 0.6% | 0.7% | 0.7% | ||||
| New-graduate hires | Total | % | - | - | 56.0% | 57.6% | 56.0% | |||
| Male | % | - | - | 89.1% | 88.0% | 87.1% | ||||
| Female | % | - | - | 10.9% | 12.0% | 12.9% | ||||
| Non-Japanese | % | - | - | 0.4% | 0.5% | 0.5% | ||||
| Mid-career hires | Total | % | - | - | 44.0% | 42.4% | 44.0% | |||
| Male | % | - | - | 87.8% | 85.3% | 85.0% | ||||
| Female | % | - | - | 12.2% | 14.7% | 15.0% | ||||
| Non-Japanese | % | - | - | 0.8% | 1.0% | 0.9% | ||||
| Non-Japanese employees and mid-career hires in management positions ※10 | Number of people | Total | Major operating companies in Japan | People | - | - | 253 | 265 | 334 | |
| Male | People | - | - | 125 | 156 | 196 | ||||
| Female | People | - | - | 128 | 109 | 138 | ||||
| Rate of leave taken | Total | % | - | - | 69.1% | 81.3% | 93.8% | |||
| Male | % | - | - | 58.7% | 74.3% | 88.7% | ||||
| Female | % | - | - | 83.7% | 94.0% | 102.2% | ||||
| Days of leave taken | Total | Days | - | - | 180 | 181 | 110 | |||
| Male | Days | - | - | 20 | 30 | 45 | ||||
| Female | Days | - | - | 335 | 365 | 368 | ||||
| Return rate | Total | % | - | - | 96.2% | 97.7% | 98.0% | |||
| Male | % | - | - | 96.7% | 99.0% | 98.8% | ||||
| Female | % | - | - | 95.6% | 96.4% | 96.7% | ||||
| Nursing care leave taken | Nursing care-related statutory leave - Number of people taking leave | Major operating companies in Japan | People | - | - | 5 | 13 | 10 | ||
| Leave other than nursing care-related statutory leave - Number of people taking leave | People | - | - | 20 | 24 | 19 | ||||
| Rate of employment of people with disabilities | Employment rate | Rate of employment of people with disabilities at Hakuhodo DY Group | % | 2.48% | 2.54% | 2.50% | 2.54% | 2.64% | ||
- ※6 "Overseas" for fiscal 2022 is as of April 1, 2022; for fiscal 2023 is as of November 30, 2023; and for fiscal 2024 is as of December 31, 2024. The number of executives in Japan includes executive officers
※7 "Overseas" for fiscal 2022 is as of April 1, 2022; for fiscal 2023 is as of November 30, 2023; and for fiscal 2024 is as of December 31, 2024.
※8 Calculated as the average annual wage for women divided by the average annual wage for men.
※9 Figures for non-Japanese employees exclude Daiko Advertising Inc.
※10 Calculated including leave for childcare purposes in some Group companies Return rate: Number of employees who returned to work after maternity leave that fiscal year / (Number of employees who returned to work after maternity leave that fiscal year + Number of employees who left the company after maternity leave)
Recruitment and Turnover
| Category | Coverage | Unit | Fiscal 2020 | Fiscal 2021 | Fiscal 2022 | Fiscal 2023 | Fiscal 2024 | |||
|---|---|---|---|---|---|---|---|---|---|---|
| New graduates hired ※11 | Number of people | Total | Figures up to and including fiscal 2021 are for Hakuhodo and Hakuhodo DY Media Partners; figures from fiscal 2022 are for major operating companies in Japan. | People | - | - | 464 | 545 | 466 | |
| Male | People | - | - | 237 | 265 | 224 | ||||
| Female | People | - | - | 227 | 280 | 242 | ||||
| Non-Japanese | People | - | - | 14 | 18 | 10 | ||||
| Percentage | Total | % | 100.0% | 100.0% | 100.0% | 100.0% | 100.0% | |||
| Male | % | 50.1% | 55.0% | 51.1% | 48.6% | 48.1% | ||||
| Female | % | 49.9% | 45.0% | 48.9% | 51.4% | 51.9% | ||||
| Non-Japanese | % | - | - | 3.0% | 3.3% | 2.1% | ||||
| Three-Year retention rate for new-graduate hires ※11 | Total | Major operating companies in Japan | % | - | - | 74.7% | 82.8% | 85.2% | ||
| Male | % | - | - | 74.9% | 80.7% | 83.7% | ||||
| Female | % | - | - | 74.6% | 85.2% | 86.8% | ||||
| Non-Japanese | % | - | - | 66.7% | 60.0% | 85.0% | ||||
| Mid-career hires ※11 | Number of people | Total | Major operating companies in Japan | People | - | - | 926 | 497 | 312 | |
| Male | People | - | - | 495 | 253 | 216 | ||||
| Female | People | - | - | 431 | 244 | 96 | ||||
| Non-Japanese | People | - | - | 29 | 15 | 13 | ||||
| Percentage | Total | % | - | - | 100.0% | 100.0% | 100.0% | |||
| Male | % | - | - | 53.5% | 50.9% | 69.2% | ||||
| Female | % | - | - | 46.5% | 49.1% | 30.8% | ||||
| Non-Japanese | % | - | - | 3.1% | 3.0% | 4.2% | ||||
| Total new employee hires※11 | Number of people | Total | Major operating companies in Japan | People | - | - | 1,390 | 1,042 | 778 | |
| Male | People | - | - | 732 | 518 | 440 | ||||
| Female | People | - | - | 658 | 524 | 338 | ||||
| Non-Japanese | People | - | - | 43 | 33 | 23 | ||||
| Percentage | Total | % | - | - | 100.0% | 100.0% | 100.0% | |||
| Male | % | - | - | 52.7% | 49.7% | 56.6% | ||||
| Female | % | - | - | 47.3% | 50.3% | 43.4% | ||||
| Non-Japanese | % | - | - | 3.1% | 3.2% | 3.0% | ||||
| Turnover rate ※11※12 | Turnover rate | Total | Figures up to and including fiscal 2021 are for Hakuhodo and Hakuhodo DY Media Partners; figures from fiscal 2022 are for major operating companies in Japan. | % | 2.2% | 6.4% | 5.3% | 6.7% | 7.7% | |
| Male | % | - | - | 5.2% | 6.5% | 7.8% | ||||
| Female | % | - | - | 5.6% | 7.1% | 7.4% | ||||
| Non-Japanese | % | - | - | 10.3% | 14.2% | 21.8% | ||||
- ※11 Figures for non-Japanese employees exclude Daiko Advertising Inc.
※12 Turnover rate for regular employees
Workstyle Transformation
Workstyle
| Category | Coverage | Unit | Fiscal 2020 | Fiscal 2021 | Fiscal 2022 | Fiscal 2023 | Fiscal 2024 | |||
|---|---|---|---|---|---|---|---|---|---|---|
| Working hours and overtime work hours | Average total hours worked per person | Major operating companies in Japan | Hours | - | - | 2,119 | 2,045 | 2,048 | ||
| Average overtime work hours per month | Figures up to and including fiscal 2021 are for Hakuhodo and Hakuhodo DY Media Partners; figures from fiscal 2022 are for major operating companies in Japan. | Hours | 27.1 | 26.4 | 47.3 | 33.5 | 34.5 | |||
| Reduction in working hours (% year on year) | Major operating companies in Japan | % | 98.1% | 102.9% | 99.2% | 99.8% | 100.8% | |||
| Leave taken | Days of annual paid vacation taken per person | Major operating companies in Japan | Days | 10.8 | 10.0 | 10.6 | 10.3 | 10.5 | ||
| Percentage of annual paid vacation taken per person | Major operating companies in Japan | % | - | - | 56.7% | 55.6% | 52.7% | |||
| Days of paid vacation taken per person (including special paid vacation) | Figures up to and including fiscal 2022 are for Hakuhodo and Hakuhodo DY Media Partners; figures from fiscal 2023 are for major operating companies in Japan. | Days | - | - | 18.0 | 15.1 | 16.6 | |||
| Percentage of paid vacation taken per person (including special paid vacation) | Major operating companies in Japan | % | - | - | - | 61.3% | 65.5% | |||
Human Resource Development
| Category | Coverage | Unit | Fiscal 2020 | Fiscal 2021 | Fiscal 2022 | Fiscal 2023 | Fiscal 2024 | |||
|---|---|---|---|---|---|---|---|---|---|---|
| Investment in education | Amount of investment in education to cultivate human resources | Major operating companies in Japan | Billions of yen | 16.8 | 23.2 | 21.6 | 24.2 | 26.7 | ||
| Amount of investment in education to cultivate human resources per employee | Thousands of yen per person | 21.1 | 27.7 | 23.8 | 25.8 | 28.5 | ||||
| Total annual hours of training | Major operating companies in Japan (figures for fiscal 2020 and fiscal 2021 exclude D.A.Consortium Inc.) | Hours | - | - | - | 159,423.5 | 205,325.0 | |||
| Average annual hours of training per employee | Hours per person | 27.5 | 24 | 19.7 | 16.9 | 21.9 | ||||
| Total interview hours for managing employee targets and developing capabilities | Hours | 15,249 | 15,983 | 16,045 | 17,110 | 19,292 | ||||
| Annual interview hours per employee | Hours per person | 2.3 | 2.3 | 1.8 | 2.4 | 2.7 | ||||
| Percentage of employees who felt they have grown from the previous year | Hakuhodo Inc. | Individual companies on a standalone basis | % | 73.9% | 71.6% | - | 73.2% | 73.5% | ||
| Hakuhodo DY Media Partners Inc. | % | 74.9% | 69.0% | - | 72.5% | 76.3% | ||||
| Hakuhodo Inc., Hakuhodo DY Media Partners Inc. | % | - | - | 72.0% | - | - | ||||
| Status of training and seminars to develop capabilities | Total participants to date in Emergent Management Program (KSP) ※13 | Major operating companies in Japan | People | 493 | 535 | 618 | 705 | 789 | ||
| Total participants to date in Growth Action Program (GAP) ※14 | Major operating companies in Japan | People | 25 | 63 | 110 | 183 | 223 | |||
| Number of employees who served as in-house lecturers | Major operating companies in Japan | People | 1,346 | 1,403 | 1,787 | 1,779 | 1,633 | |||
- ※13 KSP:Management human resource development training targeting the Hakuhodo DY Group
※14 GAP: Human resource training for Hakuhodo DY Group employees, centered on people in their 30s
Health and Productivity Management
| Category | Coverage | Unit | Fiscal 2020 | Fiscal 2021 | Fiscal 2022 | Fiscal 2023 | Fiscal 2024 | |||
|---|---|---|---|---|---|---|---|---|---|---|
| Percentage of employees receiving health examinations ※15 | Major operating companies in Japan | % | 93.0% | 99.8% | 98.5% | 95.8% | 94.6% | |||
| Percentage of employees receiving comprehensive medical examinations ※15 | Major operating companies in Japan | % | 85.0% | 84.3% | 73.7% | 81.0% | 78.0% | |||
| Checkup Championship | Number of participants | Hakuhodo and Hakuhodo DY Media Partners | People | 1,160 | 1,087 | 1,049 | 1,366 | 1,176 | ||
| Health improvement rate among participants ※16 | % | 76.4% | 75.0% | 74.4% | 75.0% | 67.2% | ||||
| Status of health-related seminars and events | Times held | Hakuhodo and Hakuhodo DY Media Partners | Times | - | - | 6 | 6 | 13 | ||
| Number of participants | People | - | - | 1,448 | 529 | 1,273 | ||||
| Stress check participation rate ※17 | Major operating companies in Japan | % | - | - | 78.2% | 83.0% | 86.7% | |||
| Occupational accident frequency rate | Major operating companies in Japan | ‐ | - | - | - | 0.13 | 0.11 | |||
| Number of fatalities due to occupational accidents | Figures for fiscal 2020 and fiscal 2021 are for Hakuhodo and Hakuhodo DY Media Partners; figures from fiscal 2022 are for major operating companies in Japan. | People | 0 | 0 | 0 | 0 | 0 | |||
- ※15 Examination rate is as of March 31.
※16 From fiscal 2024, stricter criteria are applied for determining improvement rates.
※17 Stress check participation rate is as of March 31.
Governance Data
Corporate Governance
| Category | Coverage | Unit | Fiscal 2020 | Fiscal 2021 | Fiscal 2022 | Fiscal 2023 | Fiscal 2024 | |||
|---|---|---|---|---|---|---|---|---|---|---|
| Status of directors | Number of directors | Total | Hakuhodo DY Holdings | People | 9 | 10 | 10 | 10 | 9 | |
| Of whom, outside directors | People | 3 | 4 | 4 | 4 | 4 | ||||
| Of whom, independent outside directors | People | 3 | 4 | 4 | 4 | 4 | ||||
| Percentage of independent outside directors | % | 33.3% | 40.0% | 40.0% | 40.0% | 44.4% | ||||
| Number of female directors | People | 0 | 0 | 1 | 1 | 1 | ||||
| Percentage of female directors | % | 0.0% | 0.0% | 10.0% | 10.0% | 11.1% | ||||
Compliance
| Category | Coverage | Unit | Fiscal 2020 | Fiscal 2021 | Fiscal 2022 | Fiscal 2023 | Fiscal 2024 | |||
|---|---|---|---|---|---|---|---|---|---|---|
| Training to enhance compliance awareness | Percentage attendance for training on information security | Hakuhodo and Hakuhodo DY Media Partners | % | 100.0% | 100.0% | 100.0% | 100.0% | 100.0% | ||
| Percentage attendance for training on compliance | % | 100.0% | 100.0% | 100.0% | 100.0% | 100.0% | ||||
| Number of whistleblower reports | Number of reports to the whistleblower hotline | Major operating companies in Japan | Cases | - | - | - | 25 | 23 | ||
Human Rights
| Category | Coverage | Unit | Fiscal 2020 | Fiscal 2021 | Fiscal 2022 | Fiscal 2023 | Fiscal 2024 | |||
|---|---|---|---|---|---|---|---|---|---|---|
| Human rights due diligence | Rate of attendance for human rights training | Major operating companies in Japan | % | - | - | - | 88.5% | 90.4% | ||
| Human rights assessment participation rate | % | - | - | - | - | 79.4% | ||||
| Employee union※18 | Labor union membership rate | Of the major operating companies in Japan, those Group companies with labor unions | % | - | - | - | 76.2% | 78.2% | ||
- ※18 Membership rate is calculated based on eligible employees; membership structures vary by Group company.